Kieran Davis recently lost his job at a record label and decides to freelance as a manager. He gets approached on the street by Aaron Hunter, a cocky hip hop artist selling CDs on the street. After Aaron raps a few bars, Kieran offers to take him on as his new client. They forge a friendship as business partners. Through Kieran’s connections, Aaron reaches mild success by getting his song played on the radio and a record deal with Maximum records. The success is short lived and all comes crashing down when Maxine, the owner of the record label rests the future of their careers on Aaron's next song.